Our Services
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Business Development Plan
Every good company starts with a business plan. Efficacy can help evaluate and formulate your business plan to ensure that your technology strategy matches your business strategy. We also specialise in writing business plans for technology start ups.
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Client Managed Services
Many companies do not have the time or resources to manage a sophisticated online presence, however they understand the growing need to leverage off the internet to maximise their revenue potential. On your behalf, Efficacy can provide a fully managed service enabling your company to outsource the operation and maintenance of your website.
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Web Based Services
Internet enabling a component of your business can achieve the following results:
- Enhanced Customer Relations
- Lower Costs
- Increased time savings
- Improved efficiency
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Technology Transfer
Technology transfer is the ability to take a concept from outside the organisation (typically from a government or university research programs) and create a product from it. Efficacy can help your company source partners and structure agreements whether you want to transfer the technology in or out of your organisation. We help companies understand intellectual property (be they patents, trademarks, product designs) and assist them with licencing, royalties and marketing agreements.
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Online Marketing
Online Marketing (E-marketing) is advertising, selling or dispensing products through the Internet. Efficacy can help communicate your e-marketing strategy via the various online marketing tools:
- Search Engine Optimisation (SEO)
- Blogs
- Microblogging
- Widgets
- User forums
- Micro sites
- Ad Words
- Web Analytics
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Content Management
Content management systems (CMS) are commonly used to simplify the administration and maintenance of large websites. A company who opts for a CMS from Efficacy results in a website that scales easily, is content rich, easy to update and maintain thus enabling you to concentrate on your core business rather than wasting time in liasing with third parties to perform simple updates.
Our proprietary content management systems are modular, which means you can build and expand upon your existing website's feature set as your business needs change.
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Messaging Solutions
For companies that wish to maintain a high level of customer intimacy or for those in high touch businesses, Efficacy can advise and provide a range of messaging solutions in combination with traditional advertising methods. Messaging solutions appropriate for your business may include:
- Customised emails
- Electronic newsletter (Ezine)
- Mobile messaging solutions
- SMS (Text messages)
- Customised emails
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Project Management
Project Management is the discipline of planning, organising, and managing resources to bring about the successful completion of specific project goals and objectives. A sucessful project is one which brings about beneficial change or added value.
Project Management is part of our additional services that Efficacy provide. We can make sure your company's project meets its objectives while minimising risks, is completed on time and within budget. -
Grant Application Assistance
Applying for grants can be a daunting process. To be successful with your grant application you need to be able to communicate your company's unique value proposition. Efficacy will ensure that your grant application differentiates your companies offerings from those of your competitors.
We can assist your company when applying for a grant either through drafting of the grant application, helping you source relevant consultants and/or industry partners. We can also engage with the various grant authorities on your behalf.
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Marketing & PR
An integrated marketing communications strategy can be achieved by incorporating public relations. Almost any organisation that has a stake in how it is portrayed in the public arena employs some level of public relations.
At Efficacy we can assist you in gaining exposure to your target audience using topics of public interest and news items. This can be achieved using the following tools:
- PR Planning
- Press release
- Media Listings
- Copy Writing
Contact us for more information
